Don't Recycle Racism: A Social Enterprise Project

Don't Recycle Racism

- Who we are

We are a primary 6 class from Glebelands Primary School in Dundee. In 2020 we entered a Social Enterprise Project and came up with the concept #dontrecycleracism. We won in a Dragon’s Den style competition and received a local and national award for our work. We have secured partnerships in the local community with Biffa, Xplore Dundee, Jigsaw Media, NHS and Dundee Council. This website is intended to give information on racism to primary aged children across the Country.

Our aim is to have our sticker/QR code in every primary classroom so children can access the website as a learning resource. Our stickers are also going onto busses around the city and Biffa bins to allow access to the information for all.

We hope you can help us build the content of the website by building a bank of resources and engaging with the learning resources.

- What is racism?

The Oxford Dictionary defines it as, “Prejudice, discrimination, or antagonism directed against someone of a different race based on the belief that one’s own race is superior.”

Racism is a form of bullying someone, but for a couple of specific reasons. The most common examples of this are: skin colour, origin, accent, style/clothing, religion or cultural beliefs. This act of meanness has been going on for centuries, passed down through generations. Racism is not okay. Everyone is equal and should have the same rights in life and the same chances of success.

- Our Shop

We’ve designed our own #dontrecycleracism water bottles and tote bags which you can buy from our online shop! The money we are trying to raise will allow us to roll out our idea to a wider area and get our message out to as many children as we can.

- Reporting Racism & Advice

Now, anyone can be affected by racism. Victim, witness or the bully! If you are a victim, you tend to face problems such as mental health issues. Witnesses tend to be traumatised and even grow a fear of other ethnic groups.

The racists tend to find consequences like fines, jail, police interrogations, people not trusting them and no friends (People also tend to be frightened of racist people).